Heretic Parfum

Crowdsourced clean beauty brand where consumers submit product ideas, the community votes, and winners get made.

LA fragrance house born at Fred Segal selling handcrafted candles, diffusers, and perfumes inspired by California.

Large online fragrance discounter. Designer perfumes and colognes at well below department store prices.

Jessica Alba's family brand selling clean diapers, baby products, beauty, and household essentials.

Discount retailer selling authentic designer perfumes and colognes at outlet prices, both online and in stores.

L'Oréal-licensed fragrance line known for the Replica series that recreates specific scent memories.

Modern fragrance house making clean, minimalist perfumes designed to be layered and personalized.

Latina-owned clean beauty brand making bath and body products from nopal cactus, vegan and zero-waste with Mexican heritage.

Clean beauty brand built around activated charcoal deodorants and body care, sold at Whole Foods and Target.

Premium American department store known for customer service, carrying designer fashion, shoes, and beauty.

UK-based certified organic skincare line built specifically for sensitive skin, founded by a woman who developed chronic hives.

Prestige skincare brand known for Good Genes lactic acid treatment and CEO vitamin C cream.