Truly

Estée Lauder's nature-inspired skincare brand known for the Mega-Mushroom line and plant-powered formulas.

Ultra-luxury French skincare brand using phytocosmetology (plant-based science) in premium anti-aging treatments.

UK-based certified organic skincare line built specifically for sensitive skin, founded by a woman who developed chronic hives.

Major Asian beauty and fashion e-tailer carrying K-beauty, J-beauty, and Korean fashion brands for global shoppers.

Natural skincare brand with plant-based formulas. Gentle, vegan products in signature pastel packaging.

LA-made natural fragrances using botanical ingredients and ancient perfumery methods. Non-gendered and handcrafted in small batches.

L'Oréal-owned apothecary skincare brand known since 1851 for the Ultra Facial Cream and sample-generous service.

Classic New England general store selling nostalgic, hard-to-find products and practical country goods.

Relaunched clean beauty brand from Beautycounter founder Gregg Renfrew, selling safer skincare and cosmetics direct.

Vegan, cruelty-free beauty brand known for the Hydro Grip Primer and easy stick-format products.

Affordable makeup brand popular among beauty influencers for large eyeshadow palettes and brush sets.

Japanese prestige beauty brand offering luxury skincare and makeup with over 150 years of innovation.